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As short-form media consumption and the effectiveness of influencer-style marketing have increased, and as enterprises continue to search for better customer acquisition and engagement channels, podcasting has been fueled to a multi-billion-dollar category with nearly 2M shows hosted in 2020¹.
Oktopost’s schtick is that it is an enterprise-grade platform for B2Bmarketers to curate content, organize, and manage campaigns for corporate social media accounts, employee advocacy and social selling. It can also handle social listening and analytics.
The insurance market is still one of the industries least disrupted by technology on the continent. Recently, some startups such as Lami , Ctrl and Naked have sought to take on each regional market by storm, armed with the necessary capital to scale. This YC Summer batch features the largest group of African startups yet.
Invest in Online Advertising While organic reach is valuable, paid advertising can accelerate growth. LinkedIn Ads Effective for B2Bmarketing. Consider: Google Ads Appear at the top of search results for relevant queries. Facebook & Instagram Ads Highly targeted ads to specific demographics.
After raising nearly $20 million a few months ago, Berlin-based startup Dance is expanding its electric bike subscription service to a handful of new cities. The startup doesn’t plan to stop at e-bikes though. The company’s goal is to accelerate urban mobility changes with a complete offering.
That market driver has now led to a significant growth round for a startup that is helping the larger of these businesses, including those targeting the B2Bmarket, build out their digital sales operations with more agile, responsive e-commerce solutions.
We reached out to 10 growth marketing experts to find how they were preparing for 2022 and to ask they had any New Year’s resolutions to share. Help TechCrunch find the best growth marketers for startups. The pandemic has accelerated people watching even more content from influencers on various channels.
The case is particularly problematic in emerging markets like Africa, where local currencies are less liquid than those in developed markets. . Meanwhile, the B2Bmarket, accounting for 30% of the world’s global imports and 45% of total employment in emerging markets — is largely untouched.
However, in private markets, there is more room to optimize across all 11 steps of the investing process: firm management , marketing, fundraising , origination , manage relationships, due diligence, negotiation, monitoring, portfolio acceleration , reporting, and. 2) Market . An example of a tech-enabled VC is Corl.
However, in private markets, there is more room to optimize across all 11 steps of the investing process: firm management , marketing, fundraising , origination , manage relationships, due diligence, negotiation, monitoring, portfolio acceleration , reporting, and. 2) Market . Betterfront.io
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