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Help TechCrunch find the best growth marketers for startups. The answers and advice we received were as varied as the people we polled, but nearly all of them indicated that learning — e.g., analytics training, getting started with AI tools, etc. — was high on their to-do list.
Testimonial: “As a startup CTO, I was looking to work with a team that can be sustained for multiple years of development and product launch. Some frequent errors include performance metrics not being correctly measured, product and growth teams working in silos, low testing velocity and failure to consider the entire marketing funnel.”
This time, I connected with 15 startup and SME leaders from my network to discover how they are tackling the current crisis, and what advice they had to offer to others in the same boat. I’ve had the opportunity to help business owners strategize their plans using PR as a tool to help navigate through difficult times with clarity.
When used properly, AI and machine learning can, for example, reinvent your B2Bmarketing efforts and provide better sales insights. In many cases, organizations will create entire departments for the ethical use of AI tools and put together teams of reviewers to double-check and triple-check AI products before they reach the market.
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