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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

startup 373
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The Problem with Startup Advice

This is going to be BIG.

I'm often the last one to leave an event, held back by the most persistant of entrepreneurs trying to squeeze as much advice as they can out of me. Conferences, startup blogs, meetups--they're all filled with people telling you how to build your company. Often times, the advice is terrible or impractical. They don't stress test.

advice 416
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13 Entrepreneurs Reveal Their Best Business Advice

Entrepreneurs' Organization

The best business advice I was given was in my year 10 woodwork class by my teacher—who was teaching woodwork to boys who were both frivolous and quick to make decisions on cutting into beautiful pieces of timber. The best advice I have ever received came from one of my mentors from the US. and more articles from the EO blog. .

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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

We threw a Launchpad LA dinner to bring the community together as we tend to do 6-10 times a year. Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. In his blog he says, “I responded that I thought it was stupid.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I guess let’s file this under sales & marketing advice. I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. What should you blog about?

advice 286
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The Bad Advice Diverse Founders are Given Around Fundraising

This is going to be BIG.

This blog post is not about debating if "enough" diverse founders get funding--whatever that might mean. The community is so connected now, that you'd be surprised how tenuous the connections are that people fundraise off of. The founder of color than I'm backing now cold e-mailed both me and Joanne Wilson.

advice 419
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The Misstep of Quora and The Importance of Trust Amongst Your Community

Both Sides of the Table

You need to constantly ask yourself whether your actions in rapidly scaling an online community are worth the potential downsides of destroying trust amongst your users. There are some communities in which “anything goes” is the norm (think Reddit) and others where a zero tolerance approach is required (Disney).