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What 70m Thread Users Mean for B2B Marketers

Tomasz Tunguz

What does that mean for B2B marketers? Threads , Facebook’s newest social product & direct Twitter competitor, has surged to 70m monthly active users (MAU) as of this morning. About 1350m users open the Instagram app every month. About 368m click on Twitter’s blue bird, 72% fewer.

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Billie, a buy now, pay later specialist for the B2B market, raises $100M on a $640M valuation

TechCrunch

Now a Berlin-based startup called Billie that has built a similar service — but specifically targeting B2B transactions — is seeing a lift of its own boat from that rising tide. .

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Fund Investor Profile Series: Nicolas Biet, Partner, The Faktory Fund

The Seraf Compass

Nicolas Biet is a partner in The Faktory Fund, a private early-stage investment fund, which invests in startups developing disruptive technology that enables new products to take worldwide leadership in B2B markets primarily in the Internet of Things and Software as a Service (SaaS) startups located in BeNeLux and France.

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B2B marketing tactics that can help move the needle

TechCrunch

Ryan Narod leads marketing at Mutiny , a no-code AI platform that helps marketers convert their top-of-funnel demand into revenue, without engineers. Ryan Narod. Contributor. Share on Twitter.

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ABCs of Data Normalization for B2B Marketers

It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Data normalization.

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[Bizzabo in GlobeNewswire] Bizzabo Recognized as a Leader in B2B Marketing Events Management Solutions by Independent Research Firm

OurCrowd

NEW YORK, March 08, 2021 (GLOBE NEWSWIRE) — Bizzabo, the world’s leading Event Success Platform, today announced that it was recognized as a Leader in The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021 report. Read more here.

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Revolution Ventures backs Casted in B2B-focused podcast play

TechCrunch

The value to be gained in the B2B world is something that has been largely untapped. For Lindsay Tjepkema — who has been entrenched in the world of B2B marketing for more than 15 years — the opportunity was massive. So in 2019, she founded Casted , an audio and video podcast product aimed at B2B marketers.

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Best Practices for Marketing Database Cleanse

Download the eBook to get the most out of your database cleanse and find an appropriate vendor for your B2B marketing objectives. This buyer’s guide will cover: Buying Considerations. Database Audits.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.