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Here’s the full list of who we spoke to: Jonathan Martinez , founder, JMStrategy. Kate Adams , SVP of marketing, Validity. Richard Meyer , growth marketer, Tuff. Bas Willems , head of marketing, DataSnipper. Gus Ferguson and Alyssa Crankshaw , co-founders, Ascendant. Shane Hegde , founder and CEO, Air.
The good news for B2B marketplace founders is that, based on the parameters above, there are many creative ways to extract value from transactions that go beyond the GMV take rate. Let’s explore some of the creative ways to monetize a B2B marketplace. Is fintech’s Series A market hot, or just overhyped?
Keith Putnam-Delaney Contributor Share on Twitter Keith Putnam-Delaney is the founder and CEO of Primer , a platform that offers hyperprecise targeting for B2Bmarketers. Growing a B2B business is becoming increasingly complex. Website, SEO and creative tools. CDPs (because there is no good B2B CDP).
Whether that means working remotely from a coffee shop or moving to another part of the world, a new environment can be a huge boost to your creativity as a leader and can help expand your network. He’s the founder and CEO of LinkedSelling , a B2Bmarketing firm that specializes in LinkedIn lead generation campaigns.
Why Nine Out of Ten Startups Fail , with Dheeraj Pandey, CEO and co-founder at DevRev. Navigating Silicon Valley: OG Advice for African Founders , with Jake Bright, venture partner at Fast Forward Venture Studio; Ayanna Kerrison, investor at Precursor Ventures; and Joshua Ogundu, CEO at Campfire. Sponsored by Egon Zehnder.
Jerry DiMaso , CEO and co-founder, Knarr Analytics . “In Steve Houle , inventor and founder, Parkit360 . “Marketing will definitely have to be adjusted and, depending on the industry you’re in, you may have to reevaluate spend. Siddharth Sinha , founder, Dresma . “It Lesley Pyle , founder, HireMyMom.
Famously Overlooked: How Underestimated Founders Survive and Thrive in a Competitive Market , with Capital Connect by J.P. Navigating Silicon Valley — OG Advice for African Founders , with Fast Forward Venture Studio. Rewiring Founders to Hire for Tomorrow , with Egon Zehnder. 2:00 p.m. – 2:00 p.m. – 3:00 p.m. –
Many tools designed for B2Bmarketing in general are also relevant to investors. Tim Friedman, Founder, PE Stack , said, “Today’s investors are allocating more to alternatives in an environment where there are record numbers of new funds; and seeking deeper relationships with managers via direct and coinvestments.
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