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YC-backed Amenli raises $2.3M to provide insurance to Egyptian consumers

TechCrunch

Founded by Shady El Tohfa , Omar Ezz El Din and Adham Nauman in 2020, Amenli addresses a $2 billion untapped insurance market in Egypt. But it was a series of personal experiences that prompted CEO El Tohfa to look into the opportunities in the market. El Tohfa recounts two stories where his friends lost their fathers.

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Which software consultants do startups love to work with?

TechCrunch

One of the greatest values is their focus on education. These include AI systems used for remote biometric identification, public infrastructure management, hiring and employment, creditworthiness assessment and education, as well as for various public-sector use cases, such as dispatching first responders.”.

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15 Business Leaders Share Their Experiences and Insights on Getting Through COVID-19

StartupNation

I’ve had the opportunity to help business owners strategize their plans using PR as a tool to help navigate through difficult times with clarity. Entrepreneurs can go on the offensive during this stage by focusing on a more profitable foundation, attracting top talent and grabbing market share from weakened competitors.”. Prioritize.

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B2B email marketing: Proven strategies and examples

The Zapier Blog

I learned from my B2B blunder, and in an effort to save other marketers from similar mistakes, I've put together a guide to building a tailored B2B email marketing strategy. B2B email marketing is a tactic for promoting products or services to business-to-business customers.

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This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

TechCrunch

British consultant Lucy Heskins knows firsthand how overwhelming that can be, which is why her services can both replace and complement early in-house marketing staff. Either way, it often involves educating the founders about the job to be done. Plus, B2B SaaS is actually very, very cool now. It’s tough.

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A user’s guide to TechCrunch Disrupt 2022

TechCrunch

Delivering Value & Driving Pipeline: How B2B Marketers Can Tackle Both , with LinkedIn. BF 200 Fast-Pitch Sessions — Education, HR and Future of Work. .: Breaking into the Healthcare Monolith: Strategies for Working with Payors and Providers, with InterSystems. 2:00 p.m. – 2:30 p.m. – 3:00 p.m. – 3:30 p.m. – 9:30 a.m. –

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50 Newsletter Ideas to Engage and Inspire Your Subscribers

Campaign Monitor

Businesses, nonprofits, education — it doesn’t matter what industry you’re in. One of the best things about email marketing is how email content can be used to educate and delight users all at once. There are so many opportunities to build your audience with content that’s not directly related to your company or product.

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