Remove blog Remove communities Remove creativity
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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Some Thoughts on Twitter as a Micro-Blogging Tool

Both Sides of the Table

I faced the wrath of the community. 1/ Twitter started off positioned as a micro-blogging platform but in the end became more of an RSS reader. 5/ Twitter doesn’t support Tweetstorms so the community developed the norm of responding to your own Tweetstorms to create a single thread. Mark Suster (@msuster) May 29, 2015.

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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

We threw a Launchpad LA dinner to bring the community together as we tend to do 6-10 times a year. Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. In his blog he says, “I responded that I thought it was stupid.

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Want to get in front of a VC? Be a little creative--human even.

This is going to be BIG.

Given that, the lack of creativity and ingenuity around reaching an investor really astounds me. There are a lot of ways to reach investors by being a little more creative--without being creepy. Write a blog post about why the space your playing in is interesting or, even better, why you're doing it. Take this #notapitch event.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

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Three steps to a successful pivot

Entrepreneurs' Organization

Arosh Fernando , creative director of WooHah Productions, says, “When our core business was not permited to function due to the government restrictions, we realized we had to change everything.”. His new company, All In, brings colleagues and communities together, even when they are physically apart.

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Makerbot: The First "Real" Brooklyn Exit

This is going to be BIG.

While any exit in NYC is great, what makes this particularly special to those of us on this side of the river is that it was the first tech startup in Brooklyn to sell that was a) native, b) bought for what it did, and perhaps, more importantly, c) had a model whose idea was native to the ideals we promote in this community, namely creativity.