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Marketing with long payback is precisely what requires venture capital. What is the CPM of ads in this industry (should I even be ad supported?). What would it take in investments to acquire and retain traffic to support these businesses? It would take 2 years to catch up but believe me they have the capital to do so.
Oh, it also needs more capital. Join TechCrunch reporter Ron Miller and Patrik Liu Tran, co-founder and CEO of automated real-time datavalidation and quality monitoring platform Validio, on Thursday, May 27 at 9 a.m. PDT/noon EDT for a Clubhouse chat about ensuring data quality in the era of Big Data.
Company co-founder and CEO Mark Grover says the product is actually built on top of the open-source Amundsen data catalogue project that he helped launch at Lyft to manage its massive data requirements. The problem was that with so much data, employees had to kludge together systems to confirm the datavalidity.
Census , a startup that helps businesses sync their customer data from their data warehouses to their various business tools like Salesforce and Marketo, today announced that it has raised a $16 million Series A round led by Sequoia Capital.
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