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Why Creativity is Essential for Entrepreneurs

Entrepreneurs' Organization

All are examples of creative thinking to solve problems. Entrepreneurship is a creative activity. Those of us working from home faced the challenge of how to be creative, productive and keep our businesses alive. Being in quarantine can offer opportunities for creative entrepreneurs, despite the challenges it forces upon you.

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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Identifying which digital marketing strategies will move the needle from so many viral trends is a real challenge: Is video marketing content as effective as they say?

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How to use creative videos to transform email marketing from basic to bustling

Entrepreneurs' Organization

Adding creative videos to your emails is a great way to achieve this. This post will explore how you can leverage video content in the context of email strategies and take your email marketing campaign to the next level. Newsletters have also been used to pass on information to leads in a creative, easy-to-digest way.

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TechCrunch+ roundup: Creative capital, live-shopping strategy, new name + logo

TechCrunch

Creative capital is the secret sauce, not venture capital. Brett Lovelady, founder of design firm Astro Studios, defines these design and development assets as “creative capital,” which “can ultimately last longer and potentially become more valuable” than venture capital. Thanks very much for reading!

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Marketing-Led Post-COVID-19 Growth Strategies

Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success. In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation.

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Culture Eats Strategy for Breakfast

Entrepreneurs' Organization

It is mind-boggling how much time and money is invested in “strategy” at many companies—with some larger organizations even hiring a full-time person or team to oversee “strategy and innovation.” While commendable, this effort to invest in strategy doesn’t work unless the company also focuses on culture. Hire for attitude.

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Warrior strategies to help you thrive in 2021

Entrepreneurs' Organization

Tui is the cofounder and creative director at Koh Living. Be a creative and perceptive warrior. Using our creativity, we can navigate our way through the crisis. Now, imagine yourself as a creative warrior on a horse and work out which qualities you need to get yourself and your people through a crisis.

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