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IdeaPAD case study: How do you define and build value for an existing product?

Paul G. Silva

The PixelEdge] workshop and canvasses provided an easy structured framework to work through our evaluation and customer discovery process. Client Business Information Director Problem A leading data aggregator for an entertainment sector came to PixelEdge to help maximize one of their offerings.

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“We are going to create the best environment for startups in Europe”

TechCrunch

The process of debating and agreeing the details of this startup ecosystem support framework is expected to take between six and nine months. Polo: Yeah, because looking at the full picture, it’s actually the first time in our history that we’re going to have a specific legal framework for startups.

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Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

Most every marketer is familiar with A/B testing, but few have a consistent framework for prioritizing what to test. Then dive into how Hollywood uses memes to help people find the right movie to watch, to introduce you to the concept of memetics. In the days before digitization, sepia was used to preserve old film.