Sun.Sep 01, 2024

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Five common legal mistakes startup founders make

NZ Entrepreneur

Launching a startup is exciting, particularly given New Zealand’s thriving and innovative startup ecosystem. However, the journey can be a steep learning curve and present numerous challenges, especially for first-time founders. This article explores five of the most common mistakes startup founders make and how you can steer clear of them. 1. Choosing the Wrong Structure When launching your startup, one of the first decisions founders must make is determining an appropriate business structure.

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Human + Fallible = Love; Corporate + Sterile = Refund

A Smart Bear: Longform

People love and forgive humans, not corporations. Expose your humanity to earn loyal, happy customers, even when you mess up.

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