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EO Atlanta member Kelvin Slater and his wife, Mandy, have launched several restaurants during their marriage. It’s true that you should treat your business partnership like a marriage. After all, it’s important whom you select and no matter who that person is you’ll have to work hard at it. It’s also good advice to treat your marriage like a business partnership, in that both require commitment, communication and a shared view of values and goals.
How much should a SaaS startup invest in sales and marketing at different stages of the business? This is a very nuanced question, but benchmarks do provide some guidance for what is reasonable. Sales and marketing investment depends on many different factors including establishing product market fit, the business’s sales model (inside, field, freemium), and not least, cash balance and fundraising capacity.
Close. Here is one that takes a real leap for a younger manager or CEO to believe. After hiring someone with all the attendant enthusiasm followed by the training and learning curve, if an employee shows signs of weakness in the job or problems dealing with contemporaries, it is the natural tendency for most of us to go first into coaching mode, and reset the observation clock to see if our excellent coaching does the job.
In more than a decade of writing about the Internet and tech-enabled businesses I’ve learned that mobs don’t do nuance well. If you read the headlines or talk with zealous friends you may well think cryptocurrencies are either our savior from bureaucratic, ossified governments or are purely speculative Ponzi schemes. The reality is that cryptocurrencies can be both and can be liberating and corrupting at the same time.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Hiring a new employee comes with risks. The right hire can drive your company forward to greater success. Invest in the wrong person, however, and you can cause real damage to company culture and productivity. Startup CEOs, in particular, should be wary of making common hiring mistakes. 1. Hiring constantly. A common misstep made by startup entrepreneurs is hiring too often or hiring for a quick fix.
Have you ever noticed how people become more serious at the beginning of September? Gone are the lazy days of summer and in front of us are four months before year-end. People develop what I call the “back-to-school mentality.” I see it as much among adults as I do among students. In the corporate world, vacations are finished, meetings that didn’t happen over the summer are now on the calendar and decisions are being made.
Have you ever noticed how people become more serious at the beginning of September? Gone are the lazy days of summer and in front of us are four months before year-end. People develop what I call the “back-to-school mentality.” I see it as much among adults as I do among students. In the corporate world, vacations are finished, meetings that didn’t happen over the summer are now on the calendar and decisions are being made.
Why the Former President of Nickelodeon Joined mitú as CEO. (Hint: 60 million US Latinos driving US growth engine) I am beyond excited to announce the Herb Scannell has agreed to move from NYC to Los Angeles to take on the role of CEO at mitú, the fast growing Latino digital media company, serving more than 100 million monthly unique viewers. Herb is a Puerto-Rican American media executive who was previously the President of Nickelodeon.
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