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Strategic Casting: How to Fish For Your Ideal Clients and Employees

Entrepreneurs' Organization

As the captain of your ship, you’ll navigate a vast sea of opportunities. CEOs may resonate with a higher-end content strategy such as white papers, books, or even a branded podcast. In the high-stakes adventure of entrepreneurship, the search for your ideal clients and employees can become a thrilling quest.

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How To Size Your Marketing Budget For Funding

Gust

Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Pitch your story to newspaper journalists, radio, and television news reporters who cover your local area or industry. Use social media and Search Engine Marketing (SEM) to start. Establish partners and referrals.

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What minority founders must consider before entering the venture-backed startup ecosystem

TechCrunch

It is a huge mountain to climb and a full-time job to continuously pitch your vision and yourself to reach the first meeting with a VC fund — and that’s still miles away from a funding discussion. These discussions then bring further biases to the surface. It is all possible, but patience is key. Think of the worst-case scenario.

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Daily Crunch: New Twitter Blue feature will reportedly squelch 50% of ads for paid members

TechCrunch

I’ve been among the group of TechCrunchers watching pitch after pitch at Y Combinator’s Demo Day. Meanwhile, Canaan closed two new funds — its 12th flagship fund for early-stage tech and healthcare startups and an opportunity fund — that total $850 million. Well, hello there! On with the news!

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How to Establish Yourself as a Thought Leader in Your Industry

StartupNation

What challenges gave you an opportunity to grow and overcome hurdles? Think blog posts , articles on third-party websites relevant to your industry, case studies and white papers. Pitch a good idea, research the material and publish the content. As a thought leader, you might want to expand on your answer. Who are you?

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Qualified raises $95M to help Salesforce users with sales pipeline generation

TechCrunch

Lead generation is a critical cornerstone in the world of sales — in a seemingly infinite sea of potential customers, you need to know who wants to buy, or who might buy, what you are selling so that you can focus your pitches (and your time and energy) in a more focused way. Our plans are not to work with other CRM providers.

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What is the Best CRM and Marketing Tech Platform for a New Private Equity/Venture Capital Fund?

David Teten VC

We are setting up the following process: every time a company mails us their pitch or further information, we send to a special email, e.g., inbound(@)versatilevc.com. Opportunities – “opportunities for investment” which would include an amount, expected commitment date and other sales details.