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Building sustainable marketing skills with a Colombian YLAI Fellow

Young Leaders of the Americas Initiative

Building sustainable marketing skills with a Colombian YLAI Fellow. Katherine learned to overcome challenges, as the only woman in the company, through her determination to build sustainable marketing skills. Consider the impact of your company when developing your strategy. By Shannon Courtney.

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EO’s framework for sustainability: How EO will become net positive by 2030

Entrepreneurs' Organization

EO’s quarterly Impact Day events, as part of the sustainability plan, including “Reimagine Success” and “Designing Your Future,” focus on our planet and the vital role businesses play in building a sustainable future. The following is a summary of EO’s sustainability framework. EO member engagement is key.

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6 Lessons Learned on My Journey to Bring Sustainability to the Events Industry

Entrepreneurs' Organization

What began as a passion for crafting unique experiences has evolved into a dedicated mission to make events more sustainable and impactful. Today, Analog Events is proud to have achieved its B Corp certification, a testament to our commitment to sustainability and innovation in every activation we undertake. This was no small feat.

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5 brand positioning strategies to help set your business apart

Young Leaders of the Americas Initiative

Here are five common bases for brand positioning strategies to help control how the market sees your business and help set your business up for success. A convenience-based positioning strategy is one that communicates you can help to make the customers’ lives easier. Convenience. The product or services become unique.”

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Marketing-Led Post-COVID-19 Growth Strategies

Most have already sustained massive damage, and we still have yet to see the scope of this global pandemic. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination and lead the charge of responsible, strategic, and sustainable future growth. Strategically aligning your systems and teams.

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Strategies to sustain your entrepreneurial ecosystem

Source Link

While it might be tempting to jump right in, it’s important to take the time to evaluate successful outcomes and develop a strategy to achieve your goals. How can your programming be sustainable and live beyond this grant cycle? This approach has resulted in sustainable success for IASourceLink. Evolve with your ecosystem.

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Innovation in Sustainability: From Trash to Textiles

Entrepreneurs' Organization

Monique has been a pioneer in sustainability in the notoriously environmentally unfriendly textile and fashion industry for more than 20 years. We asked Monique about her journey with sustainability and the challenges she’s experienced. Read Monique’s advice for other entrepreneurs interested in adopting sustainable practices.