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This Article About Andy Dunn and Bonobos is the Blueprint for Founder Storytelling

This is going to be BIG.

I just read an article about Bonobos --or was it a press release. Startup failure comes quick and often messy--great for storytelling. The Coveteur article featuring Andy and Bonobos encapsulated exactly how a founder worth writing about will act: ".He I'm not completely sure. Otherwise, who cares?

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. I love how transparently Danielle lives her startup (& encourages other to join in) because it provides much needed transparency to other startups. Let’s set up a framework. Gross Burn vs. Net Burn.

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Building Scalable Startups: Strategies for Long-Term Growth

American Entrepreneurship

Eight components to successfully scaling a startup are presented in this article. If you’re wondering how to design a scalable business model for your startup, this article is a guide through the process and offers strategies to ensure your company can adapt and expand efficiently over time.

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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

This article originally appeared on Inc.com. Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I’m going to set up the framework today and in future posts I’ll drill down into each area. This is a very important to do when you first start a company. Compelling Event.

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Be Careful About Being a Meddling Startup CEO

Both Sides of the Table

Fred Wilson also wrote on a similar topic in his usual more succinct manner , with a great quote being: “One thing I know for sure is that those who advise and invest in startups cannot and should not meddle in the day to day decision making. It’s harmful and hurtful to the startup and those that lead it. Startup Lessons'

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Operationalize Your Startup

Paul G. Silva

Startups don’t die from laziness. Read this article to learn about the VIRAL framework. About The Workshop. They die from working really hard… on the wrong things. You’ve launched your venture… now what? The financial lives of your team depends on you. When do you raise money? On what terms? Prework (Due Before The Session).

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. It’s worth a quick read.