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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? I was meeting regularly with entrepreneurs and offering (for better or for worse) advice on how to run a startup and how to raise venture capital from my experience in doing so at two companies. I use WordPress.

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Female Founders: What the numbers mean and what they don't

This is going to be BIG.

Last week, there was a Business Insider article measuring the percent of female founded companies that NYC seed funds invest in. Take the most widely used number--that way fewer women are getting venture funding than guys. Why so many mixed teams? Brooklyn Bridge Ventures came in first, with a whopping 61%.

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In Defense of Uber: An Unbiased Opinion

Both Sides of the Table

It’s a fantastic startup that has had a amazing impact on society. It’s not just about people like me who can (and do) turn up in nearly any city in the US and immediately book a ride. This article had much resonance with me. Some have existing black car services and use it to fill in extra hours.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. My argument is pretty simple.

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Why Your Marketing Campaign Sucks

Both Sides of the Table

This article originally appeared on TechCrunch. Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Let me be sure to use me some Luma Partners. They’re different.

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Technology Trends: 10 Areas of Innovation to Watch for 2012

This is going to be BIG.

PS.there are various companies in this article I have or have had business involvements with. 2004 gave us widespread blogging and Meetups, and 2008 showed how the web could be a community organizing and fundraising tool. With the release of iCloud, that's less of an advantage now than it used to be. Reader beware.).

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Infermedica Raises $10 million Series A for R&D and International Expansion

Dream It

The investment will be used for platform R&D to further enhance patient triage and symptom checking features as well as clinical decision support analysis – including intake collection, differential diagnostics and lab test interpretation – and to expand operations in Germany and the US, where Infermedica currently has one office.

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