This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
” Our questions also addressed the future of influencer marketing, which automation tools they’re working with and recommending to clients and whether they’re continuing to invest in short-form videos. If AI platforms can help speed learnings and provide useful insights on creative launches, it’ll be immensely helpful.
Keith Putnam-Delaney Contributor Share on Twitter Keith Putnam-Delaney is the founder and CEO of Primer , a platform that offers hyperprecise targeting for B2Bmarketers. Growing a B2B business is becoming increasingly complex. Website, SEO and creative tools. CDPs (because there is no good B2B CDP).
Mix and match, combine, and get creative with the following event monetization strategies to maximize the earnings from your online event. A ticket strategy to keep in mind is to offer several ticket options: the average number of paid tickets at Hopin event that offers paid options is 3.4 Sell online event tickets.
The good news for B2B marketplace founders is that, based on the parameters above, there are many creative ways to extract value from transactions that go beyond the GMV take rate. Let’s explore some of the creative ways to monetize a B2B marketplace. from hundreds of brands.
From IPO Frenzies to Delays: What’s Changing with Equity , with Vieje Piauwasdy, senior director of equity strategy at Secfi. Breaking into the Healthcare Monolith: Strategies for Working with Payors and Providers , with Neal Moawed, global head of industry research at InterSystems. Sponsored by Secfi. Sponsored by InterSystems.
“In times of crisis, it’s imperative for startups to build a solid analytics strategy to understand how their businesses are functioning at a granular level. “Marketing will definitely have to be adjusted and, depending on the industry you’re in, you may have to reevaluate spend. Steve Houle , inventor and founder, Parkit360
Similar to television ads, the 30-second video segment will see a lot of creativity and brand sponsorships. It’s time to include them in your digital marketing plan. Interestingly, 96% of B2Bmarketers use LinkedIn for organic content distribution. Increased Digital Marketing Budgets. Marketing Automation.
Breaking into the Healthcare Monolith: Strategies for Working with Payors and Providers , with InterSystems. Web3, Crypto, Blockchain — Unlocking Prosperity for Tech and Creative Industries in Africa , with Fast Forward Venture Studio. Delivering Value & Driving Pipeline: How B2BMarketers Can Tackle Both , with LinkedIn.
Many tools designed for B2Bmarketing in general are also relevant to investors. Cobalt for General Partners helps GPs to optimize their fundraising strategy. Evestment is a platform for capital-raisers; Evestment TopQ automates private markets performance calculation. Betterfront.io
Generating content for newsletters month after month can prove challenging for even the most seasoned (and creative) marketer. . Most B2Bmarketers are hungry for citable, reputable statistics and data that they can use in their content. Round-ups can be a regular rotation in your email marketingstrategy.
We organize all of the trending information in your field so you don't have to. Join 24,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content