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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

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What is The Best Way to Explain Your Startup?

Both Sides of the Table

Anybody who reads the blog regularly will know that I’m long video. Between the US & Europe alone the video sector is worth around $500 billion. We simply can’t escape our history as hunters & gatherers sitting around a fire and explaining the world to our community. Because we’re visual storytellers.

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Technology Trends: 10 Areas of Innovation to Watch for 2012

This is going to be BIG.

2004 gave us widespread blogging and Meetups, and 2008 showed how the web could be a community organizing and fundraising tool. We're entering another election year, and recent history has given us unprecedented access to information and interaction with our elected representatives. Reader beware.). Open Government.

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The business model of the future

Entrepreneurs' Organization

Companies that embrace this new model, called interaction field companies, generate, facilitate and benefit from interactions and data exchanges among multiple people and groups—from customers and stakeholders, but also from those you wouldn’t expect to be in the mix, like suppliers, software developers, regulators and even competitors. .

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Startup Recruiting Hacks

This is going to be BIG.

They'll usually speak for free if it means helping out their local developer community with best practices. When you're doing RSVPs, use a tool like Eventbrite that allows you to collect more information from each attendee--like what languages they develop in, how many years experience they have, current company, LinkedIn, blog, Twitter, etc.

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From Solo Entrepreneur to Franchisor: 20 Years of Business Growth With EO

Entrepreneurs' Organization

This unfortunate mix of personal and professional concerns made me feel alone in my struggles. Here’s how, with the support of the EO community, I found new ways to work and began to truly gain traction in my business’s success. I used to suffer from imposter syndrome , feeling like I was less than my fellow entrepreneurs.