Tomasz Tunguz

SEPTEMBER 23, 2014

Sir Ken Robinson’s ,“How Schools Kill Creativity” and the story of a little girl whose genius was unrecognized in school until she was allow do dance, and ultimately became a prima-ballerina, is simply unforgettable. The best book I’ve found on building compelling presentations is Nancy Duarte’ Resonate.

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frameworks pitching construction creativity 47

Berkonomics

DECEMBER 15, 2016

Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four question matrix, each with steps for creation through launch. Ideate – brainstorm creative solutions.

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frameworks construction creativity 102

Smart Hustle Magazine

APRIL 24, 2021

In the book, I brought in 50 business leaders to advise you on how to grow your business from your basic idea through to your eventual exit and summarized it into a step-by-step framework. In co-authoring Beyond Product , I set out to help founders with exactly this challenge.

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startup real estate advice education 98

Tomasz Tunguz

MAY 19, 2015

Orbiting the Giant Hairball is one of the most unusual business books I’ve read. Gordon MacKenzie, the author of the book, worked at Hallmark cards for 30 years to the day. He started initially in the creative department imagining greeting cards and ultimately found himself with the title Creative Paradox.

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culture creativity startup frameworks 40

TechCrunch

OCTOBER 14, 2020

Whereas in the past it only referred to materials prepared for print, such as books, magazines and newspapers, these days it can be any kind of content prepared for the web or any other endpoint where it will not only be “read” but potentially manipulated in some way, and likely also changed by the producers as well.

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mix-use SaaS collaboration development 100

TechCrunch

OCTOBER 30, 2020

Outschool itself has surged over 2,000% in new bookings, and recently turned its first profit. In this framework, startups are both a bridge to a better future for teachers and a symptom of failures from the public educational systems. Suddenly, their work becomes optimized for venture-scale returns, not general education.

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education startup pitching frameworks 117

StartupNation

OCTOBER 25, 2021

In this chapter, we are going to look in more detail at the first step of the TUNED branding framework: think IP first. Consider the legal dimension before choosing promotional or creative designs. The aim should be to create a distinctive brand that stands out in your category and looks unmistakably like you.

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frameworks creativity enablement entrepreneurs 106

Ian Hathaway

MARCH 31, 2020

No one tells this story better than Harvard Business School professor Tom Nicholas in his recent book VC: An American History. This post summarizes the parts of his book that deal with U.S. What may be less known is the federal government’s central role in the birth and early development of the venture capital industry specifically.

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TechCrunch

JULY 20, 2021

I find Clayton Christensen’s jobs to be done (JTBD) framework very powerful because it’s relevant to the product, marketing and strategy teams. For example, for Airbnb that may be the number of nights booked; for Spotify, minutes listened to. What problem are they solving? What value do they add?

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Tomasz Tunguz

MARCH 21, 2017

Once, Kim emailed the AdSense team an article from HBR about the importance of creativity, and a short time thereafter, she rolled out software to collect ideas from the entire team. The four lies we tell ourselves about firing people above originate from Kim’s book, Radical Candor. “That’s a great idea.

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frameworks creativity advice development 57

Berkonomics

DECEMBER 29, 2022

Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four-question matrix, each with steps for creation through launch. Ideate – brainstorm creative solutions.

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frameworks construction creativity 62

TechCrunch

DECEMBER 16, 2022

In a case study based on Instagram campaigns for a site that facilitates bookings for freelance beauty professionals, digital marketer Angelina Liparteliani looked at Instagram Reels, Feed Posts and Stories. to 17 cents. “The first 90 days of a new CISO’s term are critical,” writes Gantt-Evans.

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VC pitching frameworks health 86

Tomasz Tunguz

APRIL 16, 2017

But over time, in order to achieve larger and larger bookings, the company must diversify. How many campaigns, how many creatives, how many partners, how many referrers? There are four axes to measure this portfolio: scale of investment, sophistication, breadth and potential. Diversification prevents channel saturation risk.

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frameworks creativity media strategy 40

Andreessen Horowitz

APRIL 30, 2024

So, if you get a bunch of engineers in a room for example, if they need to do a web project, you can count the seconds before the discussion on frameworks come up. Because engineers they tend to start from the how. And that’s a good discussion, but not a discussion I would start from. So, this idea of saying, “Okay.

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development technology innovation strategy 109

Reforge

OCTOBER 20, 2022

We’ll provide a simple framework to calculate the expected value of the information gained from the experiment. We’ll explain how to adapt the framework to your own use cases, and take a peek under the hood for those that want to dive deeper. Much of this paralysis is due to a lack of framework for determining the value of a test.

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frameworks mix-use consulting creativity 52

Entrepreneur's Handbook

MARCH 14, 2022

In my next book, Gen Z Graduates To Adulthood, the oldest members of Gen Z tell me they are looking for something different in the brands they support than previous generations. We knew the creative would need to stand out, so we leaned into our flexible & nimble approach with content that simply worked.

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Reforge

OCTOBER 13, 2022

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

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creativity mix-use frameworks innovation 52

TechCrunch

OCTOBER 31, 2020

What’s required this decade is to start to encroach on the harder questions, topics like how we build a better society, make people more empowered to do deep and creative work, and how we can build a more resilient and sustainable planet for all. Outschool itself has surged over 2,000% in new bookings, and recently turned its first profit.

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education SaaS creativity data analysis 96

Paul G. Silva

MARCH 4, 2025

This post is part of my ongoing series exploring lessons from Jim Collins’s book, BE 2.0 Beyond Entrepreneurship 2.0). The Advantage of Being Prepared for the Unpredictable Every organization will face disruption. The question isn’t if it will happen, but how you’ll respond when it does.

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creativity disruption frameworks entrepreneurship 130

Andreessen Horowitz

MARCH 13, 2024

AI, I think, so far is living up to that framework. It does a search across, you know, basically all of these words and sentences and diagrams and books and photos and everything that human beings have created. If you’re between the ages of 15 and 35, it’s really cool and you might be able to get a job doing it.

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energy education technology capital 95