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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. Online marketing uses techniques for driving promotion and place. Rebelling is simply a form of snobbery.

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Don’t be a Grin Fucker

Both Sides of the Table

OK, this will be a test of whether using real curse words in your title or post gets all of your stuff blocked by spam filters or from appearing on HackerNews or the like. I grew up in the US but lived in England for so long I can never remember from which country my slang comes. Is this phrase a US or a UK phrase?

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The business model of the future

Entrepreneurs' Organization

Companies that embrace this new model, called interaction field companies, generate, facilitate and benefit from interactions and data exchanges among multiple people and groups—from customers and stakeholders, but also from those you wouldn’t expect to be in the mix, like suppliers, software developers, regulators and even competitors. .

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5 signs it’s time to rebrand your business

Entrepreneurs' Organization

Remember, Google used to be called BackRub. Take time to consider names that are unique and meaningful, use available trademark and URL research to help, and make sure your new name hits all the requirements. Use this rebrand to reflect where your business is now and chart a course for the future you want.

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8 Steps to Making Better Business Decisions

Entrepreneurs' Organization

Use the data collected from those varying perspectives to accomplish this step. Considering the situation at hand, mix and match parts of different options to determine what suits it best. They will help you detach from a habitual and too-cozy reliance on your gut instinct and help you recognize potential your own bias.

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A Meeting of Unreasonable Minds

Entrepreneurs' Organization

A successful entrepreneur, businessman and EO Bahrain member, Suhail Algosaibi had long thought about how he could use his position and his company—FALAK Consulting—to make real, radical and sustainable change in his corner of the world. Too much of today’s economic growth comes from unsustainable models using limited resources.

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Pakistan edtech startup Maqsad gets $2.1M pre-seed to make education more accessible

TechCrunch

Taha Ahmed and Rooshan Aziz left their jobs in strategy consulting and investment banking in London earlier this year in order to found a mobile-only education platform startup, Maqsad , in Pakistan, with a goal “to make education more accessible to 100 million Pakistani students.”

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