The product-led growth behind edtech’s most downloaded app
TechCrunch
MAY 3, 2021
From that frenetic creativity came the company’s distinctive mascot: a childish and rebellious evergreen-colored owl named Duo. Angry Birds was no longer the only popular game on mobile, and video games generally were getting more engaging, with in-app currencies, progress bars and an experience that felt creatively addictive.
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