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8 Tips To Navigate Cancel Culture So Your Business Survives

Entrepreneurs' Organization

Here’s what she shared: In the digital era, cancel culture has become a formidable force, holding public figures, top executives, and established businesses to a rigorous accountability standard. The unpredictability of cancel culture means it can surface without warning, carrying with it profound implications for businesses.

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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

If you want to build a strong online video business it almost certainly must make YouTube an important part of the strategy. I was arguing that I believe in this strategy on the Internet as any disciple of The Innovator’s Dilemma will tell you. MiTú will use its $10 million to build out new production facilities in LA and Mexico.

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Influence Meets Innovation: How Founders and Cultural Leaders Can Work Together

Andreessen Horowitz

The Cultural Leadership Fund (CLF) team is often asked by portfolio founders how exactly cultural leaders can be a game-changing asset for their companies. The benefits of founder x cultural leader partnerships work both ways. For Founders Make It Make Sense Venture capital is where innovation meets investment.

culture 104
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5 signs it’s time to rebrand your business

Entrepreneurs' Organization

Maybe your brand has a negative association with certain consumers , or you’re expanding in a way that no longer makes sense with your current branding strategy. If your name is less than ideal, especially with the passage of time or cultural shifts, it’s the perfect time for a rebrand. Remember, Google used to be called BackRub.

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Startup Recruiting Hacks

This is going to be BIG.

What I soon realized was that once you start applying filters for qualifications, experience, interest, culture fit, timing, you don't know nearly as many people as you think you do. How about using Quora or Twitter as contest platforms for your target hiring audience to win something on by proving their knowledge.

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Finding your target audience with help from a YLAI Fellow design expert

Young Leaders of the Americas Initiative

For businesses to have a successful marketing strategy, they must first have a defined target audience. When thinking of a name for her studio, she wanted to embrace her diversity, culture, and interests. Eventually, she came up with the name Mezclao Studio, which means to “mix.” Use the tools at your disposal.

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4 Ways to Leverage Podcasting to Grow Your Business

Entrepreneurs' Organization

It’s nothing related to sound engineering or fancy marketing strategies. A podcast is a marketing channel – and it can be a key part of a strategic marketing mix. While blogs and posts on social media are used to connect with your audience, podcasting has a unique place in the social media landscape.