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How Generative AI Is Transforming Decision-Making: Insights from David Boyle

Paul G. Silva

From Theory to Practice: AI as a Decision-Making Tool David Boyle isn’t just another AI theoristhe’s shaped audience strategy for giants like EMI Music, HarperCollins, BBC, and MasterClass. For more from David Boyle, check out his work at Audience Strategies or explore his PROMPT series of books on practical AI implementation.

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With $2.4M seed, Zing Data wants to put data analysis in the palm of your hand

TechCrunch

If data is at the heart of any modern business, it needs to be easier to access and manipulate it without expertise. Co-founder and CEO Zack Hendlin says they used Figma , a collaborative design program, as an inspiration when they created Zing Data. Zing Data is designed to let those users answer the basic questions themselves.

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3 Low-Cost Marketing Strategies that Gave Us an Obscene Return on Investment

Entrepreneurs' Organization

With marketing budgets tightening and businesses hurting, it made me want to share some of the most effective marketing strategies that have worked for us, either costing little to no cash or providing an absurd return on investment (ROI). Here are three strategies that have worked well for our company: 1. All it cost us was time!

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73.6% of all Statistics are Made Up

Both Sides of the Table

But for my sins I got an MBA and did “strategy&# consulting. One of our core tasks was “market analysis,&# which consistent of: market sizing, market forecasts, competitive analysis and then instructing customers on which direction to take. It was originally COBOL and DB2 – so what? Numbers are important.

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Optimize for authentic relationships, not bluster

This is going to be BIG.

Hilary has had both a major impact on my personally--by helping to push the envelope on the kind of data analysis work we were doing at Path 101. When we hired her, we leveled up in terms of our technology and Big Data chops. Does that make it a viable strategy for every new entrepreneur? Are there examples of that?

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“AI Agents for Small Business: The Ultimate Guide to Automation and Growth”

American Entrepreneurship

Cost Savings Hiring a full-time employee to manage customer support, marketing, or data analysis can be expensive. AI agents are now an important component of a small business’ marketing strategies and improving the performance of marketing teams that can lead to a sizeable cost reduction. Tools like Jasper AI and Copy.ai

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Small Business Marketing Research Tools

American Entrepreneurship

There is a wealth of online marketing research resources to help a small business or startup to establish a marketing plan and strategy to achieve its marketing goals. With the move to the digital economy and the advent of AI, data empowers small business owners to make more informed decisions.