PR for Startups: Avoiding crickets after the Ta-Da!
This is going to be BIG.
FEBRUARY 12, 2014
'I''ve closed three investments in the first Brooklyn Bridge Ventures fund that haven''t quite been made public yet, bringing the total to 13 companies. These companies didn''t announce their financings right away, and for good reason. They''re building up their PR plans to make the financing announcements part of a larger story arc. Announcing your funding without a larger PR plan is the equivilant to George Costanza saying "I love you" to his date and not getting it returned--"that''s a pretty
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