Sat.Aug 25, 2018 - Fri.Aug 31, 2018

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Instagram influencer marketing strategies -10 ways to drive sales for ecommerce

Startup Grind

Social media has become an integral part of people's daily routines, we are addicted to it logging in and checking our feeds and getting likes on social platforms such as Facebook, Instagram, Twitter and YouTube. And, they were designed that way. Despite the recent Facebook data scandals, people have become so reliant on interacting on them, that for most people deleting their accounts is not very easy.

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Study Up on Your Sales and Marketing Tactics with 9 Must-Listen Podcast Episodes

Entrepreneurs' Organization

Written for EO by Michael Neidert. Never underestimate the value of understanding sales and marketing best practices—even if you don’t consider yourself a “sales person.” Plus, today’s tech landscape makes digital marketing basics required learning. Sales and marketing can take years to learn and perfect. No problem. Below are nine podcasts that will kickstart your knowledge to help you close more deals and work flawlessly with creative and sales teams. .

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Scooters, Clear Lanes, And Permissionless Innovation

Haystack

It’s been a summer of change. I had been meaning for weeks to write a longer post on scooters, as an attempt to collect my thoughts on the topic, specifically around the market size, unit economics, and defensibility– but life got in the way. (Perhaps one day I will write that post.). Let me state upfront that I am pro-scooters. It is incredible to see the category explode onto the scene, it is incredible to see consumer demand for getting from Point A to Point B, and yet consumers d

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1% of Salesforce's Revenue Makes a Unicorn

Tomasz Tunguz

Salesforce is worth $113 billion. 1% of $113 billion is $1.13 billion. ServiceNow is worth $34B and Workday is worth $33B. 3% of $33-34B is $1B. Atlassian is worth $20.5B. 5% of $20.5B is $1B. Why am I doing all this simple math you might ask? We have reached a point in SaaS where a small fraction of an incumbent is a billion-dollar company. If you start a business tomorrow that is able to cleave 1% of revenue from Salesforce, you will have built a billion-dollar business. 1% is not that much.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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In All Its Forms: Ford’s VP of Inclusive Economies Talks Strategy

Forward Cities

The post In All Its Forms: Ford’s VP of Inclusive Economies Talks Strategy appeared first on Forward Cities.

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Discussing All Things VC On The Recode Decode Podcast

Haystack

A few weeks ago, I sat in “the red chair” of Recode Media’s Decode Podcast recording studio in San Francisco. Most tech podcasts I’ve been on are usually recorded in some back room or startup side room, but not this episode… no, no. Recode’s senior finance reporter, Teddy Schleifer , was kind enough to host me on the famous “Recode Decode” podcast and the episode aired today.

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How SaaS Companies are Valued

Tomasz Tunguz

In a post earlier this week, I argued 1% of Salesforce’s revenues creates a unicorn. More broadly, I said that the biggest SaaS companies are so large, that they must have underserved customer segments. And there is an opportunity for a startup to identify that underserved segment, build a product to serve it better, and build a unicorn. I received a lot of comments about this post, but not the kind that I expected.

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Q&A: Pam Lewis on New Economy Initiative

Forward Cities

The post Q&A: Pam Lewis on New Economy Initiative appeared first on Forward Cities.

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When Is Enough, Enough?

Entrepreneurs' Organization

Written for EO by Frank Fantozzi, president and founder of Planned Financial Services, with offices in Brecksville and Beachwood, Ohio. . Many wealthy people are in the best financial shape of their life. Buoyed by the second longest bull market in history, the lowest debt ratio on their balance sheets and growing compensation, why then do so many of these individuals feel the pressure to keep going?

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How Top Tech CFOs Solve Annual Planning’s Biggest Challenges

Gearing up for 2025 annual planning? Our latest eBook from the Operators Guild is your ultimate guide. Discover real-world solutions and best practices shared by top CFOs, drawn directly from discussions within OG’s vibrant online community. Learn from senior executives at high-growth tech startups as they outline financial planning strategies, align CEO and board goals, and coordinate budgets across departments.

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Schrödinger’s Startup

Founders Coop

When Rudy Giuliani declared “Truth isn’t truth” in defense of Donald Trump, I cringed. Not just for the obvious reasons, but because as I absorbed the absurdity of his statement, it hit uncomfortably close to home. How do startup leaders think about truth, especially in the age of Theranos? What’s a true statement in or about a startup? Things move so fast (especially in the really early and high growth phases) that something that is true today often isn’t true tomorrow.

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Can you profit by serving early adapters?

Berkonomics

I am a gadget freak, often purchasing new technologies in their first release. And my closet is full of such gadgets, from early pen-based computers to early brick-sized cell phones to an electronic handwriting recognition pad received as a gift to test. These early dives into new technologies serve a purpose for me. They keep me at the leading edge of new development as it is productized, even before mass production.

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The Rise of Black-Owned Co-Working Spaces

Forward Cities

The post The Rise of Black-Owned Co-Working Spaces appeared first on Forward Cities.

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