Why your company requires both brains and brawn to succeed
Entrepreneurs' Organization
SEPTEMBER 1, 2021
Contributed to EO by Robert Siegel, who teaches two of the most popular courses at Stanford Graduate School of Business. He’s also a Silicon Valley venture capitalist, sits on the boards of several startups, is a many-time entrepreneur himself, and was previously an exec at GE and Intel. Siegel’s recent book, THE BRAINS AND BRAWN COMPANY: How Leading Organizations Blend the Best of Digital and Physical , explores how (and why) many business owners in digitized industries overlook and underappre
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