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4 secrets to successful social media

Entrepreneurs' Organization

Currently, we plan our posts based on engaging educational content leading into a ‘sell’ We have found that by communicating to our audience—by asking them a question like ‘which product do you like better’—really gets engagement up! “We She finds that engagement is key to get the audience interested in the brand.

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Are MBAs Necessary for Start-ups or VC?

Both Sides of the Table

I told people privately my perfect spec: computer science undergrad from MIT (or any other great school), 2-years at McKinsey but no more than that (I love the analytical framework that the top strategy consulting firms provide. The same is true for strategy consulting and often it is helpful for senior levels within large corporations.

VC 337
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Adopting a Digital Mindset

Entrepreneurs' Organization

As the Director of Strategic Communications for the Entrepreneurs’ Organization (EO) , I am fortunate to be on the forefront of some exciting, new communication strategies that align with our department’s goal of educating and inspiring EO members—and all entrepreneurs—around the world.

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Smart Hustle Wishes You Happy New Year and Rocking Success in 2022

Smart Hustle Magazine

For the past year, we’ve done our best to serve you and provide inspiration and education to help you START and GROW your business! At Smart Hustle, we inspire, motivate, and educate small biz owners to realize their dreams. Business Strategies That Can Make Difference in 2022. Happy New Year from Smart Hustle!

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Why Half of all Startups Fail and the Surprising Secret to Success

Smart Hustle Magazine

For years at Issuu , it appeared we were a solution for publishing digital magazines, because these were the examples our marketing team highlighted. Many magazines have long been successful on Issuu. Regardless of the outcome, be prepared with a strategy. And yes, this was true to an extent.

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5 Revolutionary Business Ideas Changing the Startup Landscape

StartupNation

While sharing informative content can be an effective part of any branding strategy, some entrepreneurs have designed an entire business around it. . For instance, Sleep Advisor , an independently published, reader-supported magazine, curates tips on products and sleep. Complete online travel management and booking services. .

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Digital marketing strategy: drive leads or build brand?

NZ Entrepreneur

So should your digital strategy be focused on driving leads or building your brand? The long term plays are things like giving value-driven content without the ask, running educational events, building communities, investing marketing dollars on brand attention instead of conversion and direct outcomes. Sales and brand.