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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

Most startups play defense when discussing pricing with customers. Startups operate in newer markets where pricing standards haven’t been set. But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. AWS, Twilio, Heroku, etc.

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Here is Why Non-Obvious Startup Ideas Can Yield the Largest Results

Both Sides of the Table

I have no doubt that multi-billion startups will disrupt this business with both a higher-quality product and lower costs. They know they can’t beat startups on innovation so they’ve started taking ads in NYC saying, “don’t trust your stuff in the cloud.” And here’s the thing. Of course they are.

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CEO Gururaj Pandurangi on How ThriveStack Redefines B2B SaaS Growth with Hybrid GTM Tooling

Jason Malki

I had the pleasure of interviewing Gururaj Pandurangi, a three-time entrepreneur and now the CEO of ThriveStack.ai , a product designed to help B2B SaaS companies grow rapidly and efficiently. What motivated you to launch your startup? We are building ThriveStack, a product growth platform for B2B SaaS companies.

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Okta Announces $500K Investment Award for SaaS Startup Competition

American Entrepreneurship

Identify and access management company Okta will award up to $500K as an investment to the winner of its inaugural SaaS startup competition. The company seeks the latest application innovations underway using identity, privacy, and security-enabled workflows. The submission period for the Competition ends August 31, 2024.

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How should SaaS companies deliver and price professional services?

TechCrunch

He focuses primarily on investments in software and technology-enabled business services. Should SaaS founders be raising capital now? The don’ts of debt for fast-growing startups. Looking at SaaS companies, one can see 50-point margin swings, or more, on services revenue, from -30% to 20%.

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The Changing Venture Landscape

Both Sides of the Table

Today you have funders focused exclusively on “Day 0” startups or ones that aren’t even created yet. Before Twitter he held similar roles at SuccessFactors (SaaS), Akamai (telecoms infrastructure), McAfee (Security Software) and was an investment banker. We live in a hostile world and it’s now a tech-enabled hostile world.

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Arc wants to build the de facto finance solution for SaaS startups

TechCrunch

A new company recently emerged that is targeting a popular startup niche, wanting to exclusively help early-stage SaaS (software-as-a-service) companies with their financial needs. We quickly realized that they shared a common pain point — startup funding is costly and distracting.

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