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Kristin Marquet, Founder, Tech/Analytics/PR Expert, Academic Finance Background, Marquet Media

Startup Blogpost

This interview is with Kristin Marquet , Founder, Tech/Analytics/PR Expert, Academic Finance Background at Marquet Media. I’ve spent the past 15 years working in public relations, branding, and digital marketing, building a career that intersects several passions of mine—startups, health and wellness, and, most recently, parenting.

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How to Launch Your Startup Without a Launch

This is going to be BIG.

Gone are the days of the startup launch party. Most startups know not to blow a bunch of money on a big party before they have their first users, but legitimate questions remain about what you do in its placeand how you open yourself up to the world that gets attention. What are they supposed to do today?

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

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Social Media and Thought Leadership for Founders

This is going to be BIG.

Running a startup consumes a ton of time. Just the immediate priorities seem to take up more than one person’s potential working hours—so it’s no surprise that when it comes to something like social media, many founders have trouble making it a priority. Does just randomly posting on Twitter mean an automatic Series A?

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How to Kick Start Your Community’s Startup Scene

Both Sides of the Table

I have never been more optimistic about the impact that the tech startup community is having on cities in America or about the role that cities outside of San Francisco / Silicon Valley can play in our future. Changes in the Startup Ecosystem. So the startup work moves to where the startup founders live and not vice versa.

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The Double Standard of Female CEOs Moving Fast and Breaking Things

This is going to be BIG.

Not in the “founder friendly” culture of tech anyway. An examination of several high profile stories this past year about female CEO issues lays bare the other reason: It’s not “founder friendly.” It’s male founder friendly. Take the story of luggage startup Away’s CEO Steph Korey. Founders have to reckon with that.

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PR for Startups: Avoiding crickets after the Ta-Da!

This is going to be BIG.

Sometimes it means establishing founder credibility over time to prospective future investors or to potential employees. You need a long lead time to get someone in the media to care about you, so what are you doing for them in the meantime. That doesn''t always mean public press, nor does it mean telling everything about your product.

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