frameworks incumbents SaaS 
Tomasz Tunguz
FEBRUARY 26, 2025
Contract Length Many SaaS startups launch with monthly pricing which encourages customers to try the product and engenders demand. At some point, most SaaS startups switch to annual contracts for three reasons. How about a 50 person SaaS company? Veblen Goods in SaaS Veblen goods defy traditional pricing theory.
Tomasz Tunguz
AUGUST 28, 2021
Should you price your SaaS per seat or per use? Madhavan provided an excellent framework for answering this question, in addition to a multitude of other insights. Sometimes, entering the market with a different pricing model disrupts incumbents. Competition. Michelin developed a much more durable tires.
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Entrepreneur's Handbook
MAY 23, 2023
As an early-stage founder, your ability to deliver value quickly is your most critical — and sometimes the only — competitive advantage over the incumbent competition. To address my own need to validate these opportunities, I built an internal framework to: Identify notable problems and challenges within an industry.
TechCrunch
DECEMBER 5, 2020
A framework for how to think of higher education’s main three products (including which is most defensible over time). How to price your SaaS product for a bottoms-up growth strategy. Here’s what we got into: How the state of remote school is leading to gap years among students.
Andreessen Horowitz
OCTOBER 12, 2023
Understand the buyer’s roadmap, their build vs. buy framework, and their best alternative Once you’ve identified the buyer and, ideally, a champion for whom you’re solving a problem, the next step is to understand the buyer’s process. That ultimate user could be a physician or a specific administrative team member.
Andreessen Horowitz
MARCH 22, 2024
We’re in the very early days of genAI and until adoption curves and costs stabilize, there won’t be any tried-and-true pricing or packaging frameworks. Though best practices are still emerging, we hope these frameworks help you better navigate the pricing and packaging process for your new genAI feature.
TechCrunch
JULY 13, 2022
Kentico was the brainchild of Petr Palas, who saw an opportunity to build a content management system (CMS) for developers using Microsoft’s.NET framework. The incumbent solutions were designed for on-premise, monolithic architecture. region- or product-specific) content.
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