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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. If they don’t then it’s a case of putting your prospect into a “marketing funnel” so that non-sales resources can focus on staying in touch with the customer through white papers, seminars, etc. So there you have it.

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TechCrunch+ roundup: Tested TAM tips, no-code tech survey, writing crypto white papers

TechCrunch

I haven’t launched a successful startup, but I have helped write several pitch decks. How to calculate your startup’s TAM, SAM and SOM. Hire a writer and a lawyer before releasing a cryptocurrency white paper. Hire a writer and a lawyer before releasing a cryptocurrency white paper.

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Keeping It Simple

A VC: Musings of a VC in NYC

I told him the story of how I bumped into Rikki Tahta walking through the garment district in NYC in the spring of 2011 and Rikki told me he was working on a Bitcoin startup. I replied, “a what coin startup?” ” And Rikki told me to read the Bitcoin White Paper. I did and I was hooked.

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Measuring Data and Creating Impactful Economic Reports

Source Link

Although the numbers are impressive, the Startup Fort Worth White Paper that the Sparkyard team developed to build on the data includes community-sourced recommendations to further improve their economy through a focus on startups. More than 25,000 jobs were created in 2018 by firms 0-1 years old in Tarrant County.

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Strategic Casting: How to Fish For Your Ideal Clients and Employees

Entrepreneurs' Organization

CEOs may resonate with a higher-end content strategy such as white papers, books, or even a branded podcast. Seriously, think about the differences as you create marketing plans that will help you get in front of the right audience. It’s critical to set yourself apart from the competition.

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This Article About Andy Dunn and Bonobos is the Blueprint for Founder Storytelling

This is going to be BIG.

Startup failure comes quick and often messy--great for storytelling. If you want to get press, or speak at a conference, or just get your content strategy going, bite sized chunks of this narrative can be turned into posts of their own, slides, white papers, video interviews, etc., And it’s true: [FOUNDER] is wildly successful.

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What Do You Need to Do to Improve Sales? Here’s a Start …

Both Sides of the Table

I write about sales often both because it’s the lifeblood of any organization and because in my experience it is the area in which more startups are least experienced or inclined. What is the single biggest mistake I see inexperienced startup people do in sales? Fund Raising. Raising money is selling.

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